Display shelf layout in boutique mall
Apr 20 , 2020
A good boutique mall will attract attention when customers enter the mall, and the display shelf is an important factor in this, because it is a carrier for most shopping malls to carry goods. Therefore, the layout of boutique display shelves is a very important link. The quality of the boutique display shelf layout directly affects the sales performance of a boutique shopping mall.
The first thing to plan is the moving line between the display racks. This moving line is equivalent to the core of a shopping mall. It guides the customer's forward route, guides customers to quickly find the products they want to buy, and stimulates customers to buy more products.The planning of the moving line must be connected with all the main profit-making products, which means that most of the customers who come to the mall must see the main profit-making products of the mall, so as to maximize profits.
The second is to carry out personalized layout according to the marketing of different regions. Boutique shopping malls are different from traditional supermarkets. The styles of boutique shopping malls should be diverse. Different shelves should be selected according to different regions, and by increasing the visual impact, customers will be attracted to purchase.
The third is beautiful. One is the beauty of the shelf itself, and the other is the beauty of the layout. By stimulating customers' desire to buy in a variety of ways, and attracting customers' attention to more profitable products, can the benefits of a boutique shopping mall be maximized.